Dell's Founder and CEO Michael Dell has recently said that "the direct (sales) model has been a revolution, but it's not a religion".
Dell already opened a showroom in Dallas (only to display the models, not to sell them just yet).
All signs seem to indicate that we'll soon see a "Dell Store" out in the street.
This will be an interesting story to watch.
Reference:
Darlin, Damon (2007). Dell's Founder Is Rethinking Direct Sales. The New York Times. April 28, 2007 (here)
Thursday, May 03, 2007
say it again? a dell store?
Posted by Nelson at 8:16 PM
Labels: "meaning management", branding, brands, marketing, retail, technology
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1 comment:
Nelsão!
to sem seu email, por isso vai por aqui mesmo... vc tem acompanhado a revolução em volta do Codigo Hex que desbloqueia o HD-DVD? eu to impressionado com a importancia desse fato... se nao viu, dá uma olhada: http://en.wikipedia.org/wiki/HD_DVD_Night
http://www.wired.com/entertainment/hollywood/multimedia/2007/05/crackkdown_protest?slide=1&slideView=3
http://www.youtube.com/watch?v=L9HaNbsIfp0
existe msn nessas bandas asiáticas?
Abraços,
PL
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