I came across this Avon ad, on the May 14th Sports Illustrated issue, featuring a smiling Derek Jeter. Then ...
... a few pages later, this Movado ad featuring... Derek Jeter (albeit a more serious one).Just thought it was funny. I guess it must be hard not to come up with this after paying big bucks for a celebrity to endorse your brand.
Tuesday, May 22, 2007
celebrity endorsement
Posted by Nelson at 1:20 PM
Labels: advertising, branding, celebrity
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3 comments:
Wasnt there any article about him? That would fit just well. Probably the editors are more alert than the commercial department. They don´t worry at all.
No, no article at all. A big article about Grady Sizemore and a small one about Clemens' new $1 million a game contract. That was all. Funny. Cheers.
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