This is one of the top viral campaigns in Japan, according to The Viral Chart.
It's a campaign for Yomiko Advertising. It's a bit of kabuki-style narrative, a Kurosawa epic, and guerrilla marketing all in one.
I liked that they've even put a Planner Samurai among the generals, ha!Pretty funny, and the art direction is great. Watch it here. 
Wednesday, September 12, 2007
"creative bushido" viral campaign
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2 comments:
super obrigada pelo link do blog da oficina de estilo! very very flattering! =)
Imagina, adoro o blog de vocês.
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