Wednesday, September 12, 2007

"creative bushido" viral campaign

This is one of the top viral campaigns in Japan, according to The Viral Chart.
It's a campaign for Yomiko Advertising. It's a bit of kabuki-style narrative, a Kurosawa epic, and guerrilla marketing all in one.
I liked that they've even put a Planner Samurai among the generals, ha!Pretty funny, and the art direction is great. Watch it here.


Fê Resende said...

super obrigada pelo link do blog da oficina de estilo! very very flattering! =)

Nelson said...

Imagina, adoro o blog de vocês.